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Serving businesses across Canada

A great website
is like steroids
for your business.


Paying for a website you have not seen is a leap. So we build the whole thing first. You see every page finished, and you pay only if you like it.

Why is it free? Fair question. The answer is below.

Dear business owner,

We keep meeting good businesses
wearing bad websites.

You did not go into business so you could have opinions about fonts.

And somewhere under back up the photos and call the accountant sits the one you keep moving to next week.

Sort out the website.

It has been on that list so f*cking long it is basically furniture.

*we see you*

Everrrrybody’s got a guy.

Your cousin’s got a guy. Your supplier’s got a guy.

He has one template, and you are not the first person he has used it on.

Here is the part you did not see.

Somebody looked you up on their phone, standing outside, deciding.

They found your site.

And nothing on it told them you were any good.

The ones who did not come never told you why.

A bad website never complains. It just quietly costs you people you never met.

Meanwhile the work is excellent.

The site says otherwise.

We open a lot of these. Same page every time. Stock handshake, three grey boxes, and a phone number playing Where’s Waldo at the bottom.

We have a name for it. The waiting-room website.

Clean. Polite. Beige.

Nobody has ever booked anything from a waiting room.

And the owner usually knows. We keep hearing the same sentence…

“I will fix it when things slow down.”

Things never slow down.

Look, it is not your fault.

The tools you were sold were built to be easy, not to be good.

You wanted easy. Fair enough. You are the whole company.

And from where you are sitting, we look exactly like the guy.

So we will not ask you to take our word for it.

We do the first piece of work for free.

Not a mockup. Not a template with your logo dropped in.

Your whole site, rebuilt properly, and then we show you.

Our offering.

Three sizes, one standard.

The site gets bigger, the price goes up. Nothing else about the build changes, and the smallest one is not the cheap one.

Website

Presence

One page

One page, five to seven sections, built new rather than poured out of a template. You keep the booking you already pay for, and we move the button somewhere a thumb can reach it. Google listing set up, and your web address registered in your name, in your own account. Not ours.

Get started

Typically about 1 week

Website plus your own booking

Signature

Up to 3 pages

Up to three pages, and the booking page is yours. Real availability, no double-bookings, confirmations and reminders sent for you. Nobody takes a cut when a customer books, and nobody charges you per staff member. We move your list and your calendar over ourselves.

Get started

Typically 1 to 2 weeks

More than one location

Flagship

4 to 8 pages

Four to eight pages, with every location and every calendar on one website. Pictures for each page, service and season, made from your own real photos. Sign-up built the way Canada’s anti-spam law actually requires. And a 90-day plan after go-live.

Get started

Typically 2 to 3 weeks

No more guesswork

You look first.
Then you decide.

You already know what a good website would do for you. What you do not know is which of the forty in your inbox is worth the money.

$0
to see your own site rebuilt properly, live, with every question answered.
15
minutes on a call, where you see it finished and say what you want changed.

What we do

Which of these
is you?

“Redesign my website”

The site is the first thing anyone sees, and yours is doing you no favours.

  • Designed for your business, never poured out of a template
  • A booking system that is yours, on your own domain
  • The booking is yours, and so is the customer list inside it. Nobody rents it back to you.
Get Started

“Put AI to work in my business”

Not software for its own sake. Three jobs, and you feel all three in the bank.

  • More of the right customers coming in
  • More from the customers you already have
  • Less of your Sunday lost to admin

Coming Soon

“Teach me to use AI myself”

Everyone is telling you to use AI. Almost nobody says for what.

  • What is worth doing in your business, and what would waste your money
  • Shown on your own real work, not a generic course
  • If the honest answer is that you do not need us, that is the answer

Coming Soon

Start with the website.

The catch

“Why would anyone build this free?”


Look at it first.
Then pay for it.

Paying before you see the work is normal in this business. We think it is the wrong way round.

We get paid only if you like it. We like our chances.

Your whole site, your words and your pictures.

You tell us what to change, and we change it.

A few minutes on the phone now. About fifteen when you look at it.

Like it, and you pay for it. Do not, and no hard feelings.

“My clients come from word of mouth. Why would a website change anything?”


They do, and nothing we build replaces that.

But follow one all the way through.

Somebody recommends you to a friend. The friend does not call you.

They look you up first.

Word of mouth got them that far. What they find is what decides it.

And that is the page we rebuild.

The full build

The full build, and
the way we work.

The method is the same every time. Your website is not.

Teardown
We go through your site and your booking flow and write down what they are costing you. Nothing gets designed until that list exists.
Blueprint
You see where it is going before a page exists. Change it here, while changing it is free.
Build
The site, and a booking system of your own if you want one. You see the whole thing finished before it goes live to anybody.
Run
Hosted, watched, backed up. If you ever leave, you take all of it with you.
  • Your website
  • Your web address
  • Your customer list
  • Your booking
  • Your Google listing

What your site runs on

The infrastructure every build runs on, and the AI we work with.

Markdown
JSON
npm
TypeScript
JavaScript
CSS
Git
Google Analytics
Let's Encrypt
Netlify
Visa
PostgreSQL
Google
SVG
Apple Pay
Lighthouse
Node.js
Safari
Claude
Google Cloud
Zod
RSS
Astro
Tailwind CSS
HTML5
Vite
GitHub
Search Console
Cloudflare
Stripe
Mastercard
Supabase
Google Maps
Google Pay
Resend
Chrome
Firefox
Android
Google Gemini
ElevenLabs

Our recent build

Want to see our
recent work?

Hanny’s Hair Lounge, a barber and hair salon in Ottawa. The whole website, and a booking system built for the shop rather than rented from a platform.

The salon's home page: the shop's wordmark in gold and cream over a dark navy wall of barber tools

And a booking system that is theirs.

Someone picks a barber, picks a service, picks a time. That is the whole thing. No app to download, no account to make, no login to forget.

Every name and number that comes through it stays with the shop. It is not sitting in someone else’s platform waiting to be rented back.

The start of the booking flow, with five numbered steps across the top and the line: choose a service, pick a time that suits you, and you're set, no account neededThe service step of the booking flow: each cut with a photograph, its price and how long it takes

“What does it cost?”


Tens of thousands
anywhere else.

We built our own systems, our own methods, our own architecture. In-house, with research and AI.

We use them to do the work on every site. How it looks. How your brand comes across. How easy it is to use, and how easy it is to buy from you. The funnel. Search.

The pictures are yours as well. Your place, your people, never stock.

Buy it piece by piece and you are into the tens of thousands.

This is why we can afford to do the whole thing for far less.

“What if I hate it?”


We call it the hate-it clause.

We build it first. You see the whole thing finished on a private link, before it goes live to anybody.

Approve it and it ships. Walk away before that, and you have paid nothing.

You see the finished site
before you pay a cent.

Nothing to claim back, because nothing has left your account.

Taste is real, and ours can miss yours. If it does, you should not pay for it. So you do not.

You’ve got questions,
we’ve got answers.

Do I have to talk to anyone?
Yes, twice, and we kept both short on purpose. First a call of a few minutes: you tell us what you most want to see, we listen, we hang up and build. Then the walkthrough, about fifteen minutes on a screen share, where you see your site and say what you think. Money only comes up after, if you want the rest.
Is it a mock-up, or the real site?
The real site. Your words, your pictures, your services, built the way we would really build it. You look at it finished and tell us what to change, and we change it. Then you decide whether you want it.
What happens to it if I walk away?
Nothing. We never publish it, and we never touch your live site. Say no on the call and that is it: no follow-up calls, no email every few weeks. And we never reuse the build, your photos or your words for anybody else.
Is it rushed?
No. The speed comes from a practiced method, not from skipping steps. You see the whole thing finished and tell us what to change, and nothing goes live until you approve it on a private preview link.
What happens to my current site?
Nothing. We build the new one alongside it, and your live site never feels a thing. When you take it, you own the site, the domain, the content and your customer list outright, and that ownership is written into the agreement.
What if I do not have a website?
Start anyway. There is a box for exactly this. We build your site from what is already out there: your Instagram, your Google listing, your photos. Seeing what you could look like matters even more when you are starting from zero.

One last thing

Hit the button
and see your website.

We build the whole thing first. You look at it finished, and you pay only if you like it.

Show me my website

The whole offer,
one more time.

Skipped to the end? We do it too.

We build your whole website. Free.

You see it finished, on a call.

You tell us what to change, and we change it.

Then you decide.

That is the whole offer.

Prefer to talk? Call us: 343-700-2727

P.S. One question to think about, because we will ask it: what bothers you most about your current site? That is where we start.

Free · no obligation · your own site, rebuilt

Text usFree website sample