Every step, in order

This is how we build your website, step by step. And when it is done, it is yours.

We build your website in seven steps, and you see the work at every step.

01The call

Once you hire us, we start with one call about your business.

You want a website that looks like your real business, not a template with your logo added.

yourbusiness.ca

A website that looks like your real business, and booking that works on a phone.

What owners usually ask us for

So we do not use a template. We start with one call about what you sell, who buys it, and why they choose you.

market

competitors

your industrychecked ✓

We look at your prices, your competitors, and how customers in your line of work pick who to hire.

02Research

We look at your market, then show you what we found.

Then we send you what we found, and you tell us what is wrong, so your website describes your real business.

03The look

Your look comes from your own business, not from a design we reuse.

Your colours, your fonts and the words on your page all come from your own business.

AaYour fonts,
picked for you

This is what your website will look like.

Your first yesYou approve the designThen we stop and show you the design, and we build nothing more until you say yes.Until then your deposit is fully refundable, so you can stop and pay nothing.

A picture made for a salon website, matched to that salon’s own colours.

Your second yesYou approve every photoNothing goes on your website until you have seen every picture and said yes.

From a salon we built in Ottawa. See the whole website on our work page.

04Photos

We make your pictures and video from your own photos, and you approve every one.

Customers book a place and people they can see, so we start from your own photos of your real business.

05Build

We build your website one section at a time, and we check each one.

We check every section against the same rules while we build.

Book online

THE RULESspacing, text sizes, colour contrast.

text sizes
spacing grid
colour contrast
one colour set

all checked ✓

This is the part you can watch.

Four checks. Every one has to pass before your website goes online.

They are the same four checks on every website, and we never skip one to save time.

Step 6, checks

Easy for everyone

Works for customers with poor eyesight, and for people using a screen reader

built to Ontario’s accessibility rules (AODA)

Speed

Loads fast on the phone your customer is holding

checked before your website goes online

Quality

We open and test every page by hand

speed, accessibility, and search

Security

We check the common ways websites get broken into

a person checks it, not a computer

We list them here so you can check them, and you get the test results on the day your website goes online.

07Online

Your website goes online. And it is yours.

When your website goes online, everything is yours, in your name, and nobody else holds your password.

What you own

Your website files
Your design
Your web address
Your customer list

Your customer list: stays on servers in Canada
Your booking page: no cut of a booking, and no fee per staff member
Your monthly bill: we keep your website online, back it up, and make your edits
If something breaks: you email one person, and it is the same person every time

That is the whole process. We hide nothing.

Get my free website sample

Tell us what you need and we will get back to you.

See the workLook at the salon we built. Judge the work, not what we say.